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Academic year 2017/2018
Bachelor's Degree (BSc) on COMMUNICATION FOR MEDIA AND INSTITUTIONS
MASS MEDIA AND INSTITUTIONAL COMMUNICATION SCIENCES

Coordinator Prof. Dario Mangano
Class of Bachelor's Degree (BSc) on Communication (L-20)
3 years
PALERMO
Free access
Department of Cultures and Societies
Course Code
2113

Course info
The communication with different audiences and recipients, the new technologies of communication and information, the ability to effectively express themselves in Italian and in two foreign languages (one of which must be English) are the focus of the degree in "Communication Sciences for Media and Institutions. " From an adequate knowledge base of the Disciplines semiotics, language and computer skills and social and disciplines, the curriculum assumes, through mandatory core course concerning methods, analysis and techniques of communication, human sciences and economic-social and legal, historical, political and philosophical disciplines, takes a more methodological and operational direction. Together with these subjects, the course provides other educational activities with different thematic and disciplinary orientation, aiming at integrating the knowledge of social and methodological subjects with the study of neighboring disciplinary fields, in which communication is applied (art, Cinema, photography and television, musicology, Italian linguistics, Literary Criticism and Comparative Literature, Languages and Literatures, History, Business Organisation), consistently with the needs of the labour market. During the course of their studies, students will experience firsthand, through job training and internships, the close observation of the crucial aspects of their future professional role following, in a logic of empowerment and according to the guidelines to be proposed in the educational programming or to their interests and personal skills, an educational path aiming at their future professional activity or at continuing their studies through the 2nd cycle Degree Courses. Elective activities are awarded with 12 credits. The most coherent continuation of the degree course in " Communication Sciences for Media and Institutions ", in the Educational Offer of the Faculty of Educational Science of the University of Palermo, is the 2nd cycle Degree Course "Public, Business and Advertising Communication Studies " (Class LM59 ) in accordance with the procedures and criteria normed by the academic regulations of the Course. The degree in "Communication Sciences for Media and Institutions" prepares students to deal with and manage the specific issues relating to the operation of information processes within public and private companies and public administration facilities. The course aims at preparing students to organize and manage the activities of information and communication with different audiences and different targets. In particular, the course provides skills related to the new communication and information technologies, the ability to express themselves effectively in Italian and in two foreign languages, one of which must be English. The Course has the following educational objectives: - the acquisition of core competences and specific skills related to public communication, knowledge of the current reforms in public administration in terms of public communication and ICT skills; - the acquisition of basic and specific skills related to the techniques and tools of advertising, social research and marketing and to the use of new technologies for the production of advertising materials ; - the acquisition of skills related to communication and information (both traditional and ICT) in newspapers, magazines and press offices.
 Self-employment;  Public and private agencies with public relations and/or press offices;  Companies with public relations and/or press offices.
To obtain the degree, students must have acquired 180 credits including those relating to the final examination (3 credits). The final test has the objective of assessing the level of maturity and critical skills of the undergraduate, with respect to learning and to the acquired knowledge, on completion of the activities provided by the course syllabus. The final examination consists of an oral test, in accordance with the rules fixed every year by the Degree Course Regulations for the final examination, respecting and consistent to the calendar, the ministerial requirements and to the relevant Guidelines of the University.

course outline
Teachings first year
credits Term Val. Area Scientific sector
04677 - ENGLISH LANGUAGE Details ANZALONE (PC) 9.0 1 V A L-LIN/12
06412 - SEMIOTICS Details MANGANO (PO) 9.0 1 V A M-FIL/05
14400 - SOCIAL STATISTICS Details FERRANTE (PA) 6.0 1 V B SECS-S/05
13426 - ADMINISTRATION SOCIOLOGY Details MACALUSO (PA) 9.0 2 V B SPS/11
16833 - SOCIOLOGY OF CULTURAL AND SOCIAL CHANGE Details FICI (PA) 9.0 2 V A SPS/07
19377 - DIGITAL MEDIA SOCIOLOGY AND SOCIOLOGY OF COMMUNICATION - INTEGRATED COURSE Details CAPPELLO (PA) 12.0 2 V
SOCIOLOGY OF COMMUNICATION CAPPELLO (PA) 6.0 A SPS/08
DIGITAL MEDIA SOCIOLOGY CAPPELLO (PA) 6.0 A SPS/08
Teachings second year
credits Term Val. Area Scientific sector
05120 - SOCIAL RESEARCH METHODOLOGY Details TROBIA (PA) 9.0 1 V B SPS/07
06522 - SOCIOLINGUISTICS Details D'AGOSTINO (PO) 6.0 1 V C L-FIL-LET/12
18759 - APPLIED ECONOMICS/MARKETING OF ADVERTISTING COMPANIES Details 15.0 1 V
MARKETING OF ADVERTISING COMPANIES CARACCI (PC) 6.0 B SECS-P/08
APPLIED ECONOMICS IANNOLINO (PC) 9.0 B SECS-P/06
04770 - GENERAL LINGUISTICS Details LA FAUCI (CU) 9.0 2 V A L-LIN/01
07520 - THEORY AND TECHNIQUES OF PUBLIC COMMUNICATION RIZZUTO (PA) 9.0 2 V B SPS/08
70527 - ENVIRONMENT SOCIOLOGY Details ANGELINI (PA) 6.0 2 V B SPS/10
Optional subjects 3.0 F
Free subjects 6.0 D
Teachings third year
credits Term Val. Area Scientific sector
14184 - INTERNSHIP 3.0 1 G F
15206 - ADMINISTRATIVE AND REGIONAL LAW Details IMPASTATO (RU) 6.0 1 V B IUS/10
19085 - DIGITAL COMMUNICATION Details PIRRONE (PA) 9.0 1 V A ING-INF/05
89616 - BUSINESS ORGANISATION Details INGRASSIA (PO) 6.0 1 V B SECS-P/10
05917 - FINAL EXAMINATION 3.0 2 V E
07407 - THEORY OF LITERATURE Details BERTONI (PO) 6.0 2 V C L-FIL-LET/14
Optional subjects II 6.0 C
Optional subjects III 9.0 B
Optional subjects IV 9.0 C
Free subjects II 6.0 D
Elective activities
Optional subjects III credits Term Val. Area Scientific sector
19081 - SOCIOLOGY OF DEVIANCE AND SOCIAL UNREST Details DINO (PO) 9.0 1 V B SPS/12
19082 - POLITICAL PHILOSOPHY AND GENDER STUDIES Details MARCENO' (PO) 9.0 1 V B SPS/01
Optional subjects II credits Term Val. Area Scientific sector
04524 - ALBANIAN LANGUAGE Details GURGA (PA) 6.0 1 V C L-LIN/18
04532 - ARAB LANGUAGE SPALLINO (PA) 6.0 2 V C L-OR/12
Optional subjects credits Term Val. Area Scientific sector
11231 - DESIGN WORKSHOP Details PANTINA (RU) 3.0 1 G F
16549 - MARKETING - WORKSHOP Details 3.0 1 G F
17958 - JOURNALISM WORKSHOP Details BERTONI (PO) 3.0 2 G F
Optional subjects IV credits Term Val. Area Scientific sector
03116 - ETHNOMUSICOLOGY Details BONANZINGA (PO) 9.0 1 V C L-ART/08
08893 - CULTURAL GEOGRAPHY Details MESCHIARI (PA) 9.0 1 V C M-GGR/01
12461 - ITALIAN LITERATURE Details COGLITORE (PA) 9.0 1 V C L-FIL-LET/11
19084 - MUSIC FOR MOVIES AND ADVERTISING Details CAVALLINI (CU) 9.0 1 V C L-ART/07
15050 - CINEMA AND MEDIA Details ARCAGNI (PA) 9.0 2 V C L-ART/06
Explaination
Term Term/Semester
Val. Valutation: V = mark in 30/30, G = note
(*) Teaching attended in english
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