Educational Offer - Degree Courses

Degree course in COMMUNICATION FOR MEDIA AND INSTITUTIONS (Codice 2113)
Curriculum\Profile description: INFORMATION AND MEDIA

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Detail Degree Course Academic year of the educational offer: 2009/2010
School:
  • SCHOOL OF HUMANITIES AND CULTURAL HERITAGE
Class:
  • Communication (L-20)

credits total:180

Educational objectives
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The course focuses on the communication with various audiences and targets, on new information and communication technologies, on effectiveness in communicating in Italian and in two foreign languages (English is mandatory). Starting form an adequate knowledge of basic semiology, linguistics and computer science, as well as of social and media-related subjects, the programme takes a more methodological and operational direction through mandatory class specific activities, with respect to Methodologies, communication analysis and techniques, human and economic-social sciences, as well as juridical, historical-political and philosophical subjects. These teachings are accompanied by other educational activities of various kinds, aiming at integrating competences with other ambits where communication is used (Arts, Cinema, Photography and Television, Musicology, Italian Linguistics, Literary Criticism and Comparative Literatures, Languages and Literatures, History, Business organisation), coherently with the needs of the labour market. Students will experiment on their own, through practice periods, the close observation of crucial issues and aspects of their future professional role, choosing, under an empowerment point of view and in accordance to the directions proposed in the educational plan, or to their own interests and competences, a specific curriculum which might be a professionalising one or aimed at further 2nd cycle studies. 12 credits are awarded to elective activities. The course will provide for three different curricula, starting from the second course year: - "Public Communication" - "Information and media" - "Advertising Technique" The 2nd cycle course which is the natural prosecution of this course is "Public, business and advertising communication" (class Lm 59) SPECIFIC OBJECTIVES OF THE DEGREE COURSE The degree course in Communication studies for Media and Institutions prepares students to face and manage actual issues related to the functioning of information processes within public and private companies and public administration facilities. The course prepares students to organise and manage information and communication activities for different audiences and targets, The course, in particular, provides competences related to the new communication and information technologies, communication skills in Italian and in two foreign languages, one of which is English. The following objectives are related to the specific curricula: - "Information and Media": acquisition of competences related to (traditional or digital) communication and information in newspapers or press offices; - "Advertising technique": acquisition of core competences and specific skills with respect to the techniques and tools of advertising communication, social and market research and to the use of new technologies for advertising; - "Public communication": acquisition of core competences and specific skills with respect to the public utility communication, knowledge of the current process of reform of public administration with respect to public communication and skills related to the new communication and information technologies.
Professional opportunities
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Graduates of this course may work in press offices as press officers (art.7 Law 150/200), in public relation offices and in public administrations as experts of public communication; they may also work in communication and marketing companies (advertising companies, television networks, etc...) and in publishing houses.
Final examination features
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Coherently with the educational objectives of the course and with the expected educational outcomes, the final examination, awarded with 6 credits, consists of the preparation of a written paper or a multimedia work related to public communication or information, depending on the curriculum, or an advertising plan, which should be discussed in front of a Board appointed by the Board of the Degree Course.



Current attachment: course specifications


course outlineNo propaedeutical teaching for this curriculum

See explaination

Teachings first year \ in common with the others curricula\profiles
credits Term Val. Area Scientific sector
03475 - PRINCIPLES OF COMPUTER SCIENCE PIRRONE (PA) 9.0 Yearly V A ING-INF/05
06557 - SOCIOLOGY OF COMMUNICATION CAPPELLO (PA) 6.0 Yearly V A SPS/08
13177 - PUBLIC AND EUROPEAN UNION LAW LAURICELLA (PA) 9.0 Yearly V B IUS/09
13400 - SOCIOLOGY OF NEW MEDIA FICI (PA) 6.0 Yearly V B SPS/08
04677 - ENGLISH LANGUAGE FOSTER (LC) 9.0 Yearly V A L-LIN/12
06412 - SEMIOTICS MARRONE (PO) 9.0 Yearly V A M-FIL/05
06578 - GENERAL SOCIOLOGY FICI (PA) 9.0 Yearly V A SPS/07


Teachings second year
credits Term Val. Area Scientific sector
02470 - INFORMATION AND COMMUNICATION LAW/PRINCIPLES OF DEONTOLOGY AND PROFESSIONAL REGULATIONS LOMBARDO (PC) 6.0 Yearly V B IUS/10
04438 - ITALIAN LITERATURE IURILLI (PO) 9.0 Yearly V A L-FIL-LET/11
05120 - SOCIAL RESEARCH METHODOLOGY TROBIA (PA) 9.0 Yearly V B SPS/07
13469 - APPLIED ECONOMICS AND SOCIAL STATISTICS FAZIO (PA) MILITO (PQ) 12.0 Yearly V
APPLIED ECONOMICS FAZIO (PA) 6.0 B SECS-P/06
SOCIAL STATISTICS MILITO (PQ) 6.0 B SECS-S/05
07407 - THEORY OF LITERATURE BERTONI (PA) 9.0 Yearly V C L-FIL-LET/14
12365 - PRINCIPLES OF DEONTOLOGY AND PROFESSIONAL REGULATIONS CATALISANO (PC) 6.0 Yearly V B IUS/10
Optional subjects 6.0 C
Free subjects 6.0 D


Teachings third year
credits Term Val. Area Scientific sector
02742 - BUSINESS ECONOMICS AND MANAGEMENT DI BETTA (PA) 6.0 Yearly V B SECS-P/08
14184 - INTERNSHIP 3.0 Yearly G F
05917 - FINAL EXAMINATION 6.0 Yearly G E
06536 - SOCIOLOGY OF CULTURAL PROCESSES FRAZZICA (RD) 9.0 Yearly V B SPS/08
13496 - JOURNALISTIC WRITING WORKSHOP ZARCONE (PA) 6.0 Yearly G F
Optional subjects II 6.0 B
Optional subjects III 9.0 C
Optional subjects IV 9.0 C
Free subjects II 6.0 D


Elective activities

Optional subjects credits Term Val. Area Scientific sector
04770 - GENERAL LINGUISTICS MIRTO (PA) 6.0 Yearly V C L-LIN/01
04777 - ITALIAN LINGUISTICS D'AGOSTINO (PO) 6.0 Yearly V C L-FIL-LET/12
04524 - ALBANIAN LANGUAGE GURGA (RU) 6.0 Yearly V C L-LIN/18
04532 - ARAB LANGUAGE SPALLINO (PA) 6.0 Yearly V C L-OR/12
04664 - FRENCH LANGUAGE 6.0 Yearly V C L-LIN/04
04718 - SPANISH LANGUAGE 6.0 Yearly V C L-LIN/07
04736 - GERMAN LANGUAGE BORVITZ (PC) 6.0 Yearly V C L-LIN/14


Optional subjects II credits Term Val. Area Scientific sector
06592 - LEGAL SOCIOLOGY DINO (PO) 6.0 Yearly V B SPS/12
06597 - POLITICAL SOCIOLOGY 6.0 Yearly V B SPS/11


Optional subjects III credits Term Val. Area Scientific sector
06896 - HISTORY OF PHOTOGRAPHY 9.0 Yearly V C L-ART/06
06952 - HISTORY OF RADIO AND TELEVISION 9.0 Yearly V C L-ART/06
13486 - CONTEMPORARY HISTORY AND HISTORY OF JOURNALISM 9.0 Yearly V C M-STO/04
06813 - HISTORY OF CONTEMPORARY ART DE MARCO (PO) 9.0 Yearly V C L-ART/03
06932 - HISTORY OF MUSIC CAVALLINI (PA) 9.0 Yearly V C L-ART/07
07024 - HISTORY OF CINEMA AND CINEMA STUDIES ARCAGNI (PA) 9.0 Yearly V C L-ART/06


Optional subjects IV credits Term Val. Area Scientific sector
00565 - GERMAN LITERATURE CALABRESE (PQ) 9.0 Yearly V C L-LIN/13
04384 - ALBANIAN LITERATURE MANDALA' (PO) 9.0 Yearly V C L-LIN/18
04406 - FRENCH LITERATURE RIZZITANO (PC) 9.0 Yearly V C L-LIN/03
04416 - ENGLISH LITERATURE 9.0 Yearly V C L-LIN/10
04478 - RUSSIAN LITERATURE 9.0 Yearly V C L-LIN/21
04482 - SPANISH LITERATURE 9.0 Yearly V C L-LIN/05


Explaination
Term Term/Semester
Val. Valutation: V = mark in 30/30, G = note
(*) Teaching attended in english
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